Rotex Electronic Tattoo

For the people who, in this day and age, still think that tattoos are pointless apart from their aesthetic purposes — here’s something that just might change your mind.

At the annual International Consumer Electronics Show (CES) exhibit held last January, among the latest technologies that stood out was that of the Rotex electronic tattoo.

The device, at first glance, seems a lot like the ordinary gold-and-silver temporary tattoos that have once become a fashion trend worn by many.

This intriguing invention, however, not only works as an ‘electronic’ tattoo of sort — it’s also an actual a biometric sensor in itself.

Rotex Tattoo

The market for tech products aimed at bettering users’ overall health has grown so much in the past years — so much so that nearly every big name in consumer electronics have now come up with their own so-called ‘health’ technology.

But while most companies focus on pitting each of their products against each other by continually focusing on the products’ good looks, intelligence, and cutting-edge technology — Rotex, a relatively new company, decided to go with creativity.

Describing itself as a ”leader in electronic tattoo technology, offering solutions for healthcare, fitness, and HCI”, the startup company hopes to redefine wearable technology by creating something useful out of something that is otherwise useless.

Equipped with what the company calls “high- precision HCI”, the Rotex electronic tattoo is well-capable of gesture recognition, brain & muscle control.

It also has “key athletic indicators” that allow real-time monitoring of its users’ heart rate, blood oxygen saturation, and skin hydration, among others.

The Rotex electronic tattoo also prides itself in being an “All-in-one monitor”, with its unique ability to measure blood pressure, ECG, hydration, respiration, temperature, and many others.

This sleek invention is also customizable, allowing users to create customized glowing patterns that can very well be a fashion statement.

The Rotex electronic tattoo also claims to have the following applications: VR&AR, Remote Control, Patient Care, EMT, Muscle Training, and Fitness.

The only downside to this otherwise highly impressive invention, however, is the lack of a real-time monitor where users can check their current statistics without having to use their phones.

Rotex electronic tattoos are expected to be available in the market by late this year.

Want to see what it could be used for, check out the video below.